My husband has a theme: If you’re not having fun, you’re not doing it right. I knew I was restless, and needed to move onto something new, but was not particularly enticed by the Studio/Client side of the Entertainment industry.
But I had always thought I had to be at a production company or studio or agency (leftover old school Film & TV School thinking!). I had started in TV Production in the late 80’s, stumbled into Digital Content and Production by accident in the early 90’s, fell in love with the “Wild West” of it all, and had been playing in digital ever since. In 2004, I had been working full-time on the Agency side in Digital Marketing & Content for over 10 years.
Hi Jenny, what was your thought process behind starting your own business? We had the good fortune of connecting with Jenny Stiven and we’ve shared our conversation below.
